
Social Media Audit Services to get you seen by the right people
We’re Vertebrae Social. The backbone of your social media accounts.
If your social media is not bringing in the right followers, leads or sales, the problem is not the platform, it’s your strategy.
Our Social Media Audit Services shows you exactly what is working, what is holding you back and how to fix it. You will get a clear, actionable plan to improve your visibility, grow your audience and start appearing in front of the people who matter to your business.
Quick Wins From the Audit Desk
Before we look at your platforms, here are three common quick wins we uncover in many audits:
Bio blind spots: 80% of profiles we review are missing a keyword that would help them appear in search
Content mismatch: Posts that look good but attract the wrong audience, costing you reach and relevance
Missed conversion points: Profiles without a clear next step, meaning followers never turn into customers
Our audit is a full review of your social media presence, covering both quick wins and longer-term strategy. You will get:
Multi-page PDF report: Tailored to your brand, packed with practical recommendations to boost visibility, engagement and conversions
Platform-by-platform review: LinkedIn, Instagram, TikTok or Facebook. Assessing bios, visuals, content quality, posting frequency, engagement and competitor positioning, so you know exactly where you stand
SEO and discoverability check: How well you appear in searches, hashtags and recommended content feeds, with steps to improve your visibility
Content performance analysis: Identifying your content pillars, so you stop wasting time on posts that do not connect with your ideal customer
1-hour Zoom or in-person session: To walk you through the report, answer questions and show you exactly how to make the changes
Recording of the call: So you can revisit the advice any time
If you are looking for ongoing management after your audit, we can also help with LinkedIn Management Services or Instagram Management Services.
What Is Included in Your Social Media Audit
Real Results
“Sam supported my organisation (Magical Mind Coaching) with the aim of increasing our social media presence for a period of 6 months. She was very professional, she initially did a social media audit for us and then posted 3 posts each week on 2 social media platforms. She took the time to understand our organisation and even came to a number of our sessions to take photos and record video content for social media posts.”
Manjinder Atwal
“She [Sam] gave me some incredible tips and understood what I’m trying to communicate even though im struggling to communicate it myself. She’s given me confidence moving forward, I will definitely work with Sam again.”
Beckie Murray
Book your audit: Checkout online or get in touch to secure your spot
Share your links: Send us your social handles and any background info you want us to know
We get to work: Within 5 working days you will have your full report
Walkthrough session: Online or in-person, we will go through the findings together
Action time: You leave with a clear plan to level up your social media
How Our Social Media Audit Service Works
About Your Auditor
I am Sam Wiltshire, founder of Vertebrae Social. I have helped founders, entrepreneurs and brands across the UK grow their presence and authority online through targeted audits and social media strategy.
Experience: Over 10 years in brand storytelling, copywriting and digital marketing
Hosted workshops for: Virgin Money and NatWest
Part of: LinkedIn Creator Accelerator programme
Specialist in: LinkedIn, Instagram, TikTok, content optimisation and audience targeting
Connect with me on LinkedIn to see my approach in action.
Why Choose Our Social Media Audit Service?
Clarity: No more guessing what to post or where to spend your time
Time saved: We highlight exactly what is worth focusing on
Better reach: Get in front of the right audience, not just anyone
Confidence: Understand what works for your brand and why
Who This is For:
Our social media audit service is ideal for:
Business owners who post regularly but are not seeing results
Founders who want to attract more of the right people
Anyone who wants a clear strategy without committing to fullSocial Media Management Services
Social Media Audit FAQs
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£100 (one-off payment)
Includes full PDF report, 1-hour consultation and recording
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Within 5 working days of receiving your details
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Yes, we typically audit LinkedIn, Instagram, TikTok and Facebook
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No, we will focus on where you are now and advise on whether expansion would help
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The audit is designed for you to implement yourself, but we can quote for hands-on help if needed, or you can explore our Personal Branding Services for deeper support