Personal Branding Wolverhampton

Building Your Personal Brand in Wolverhampton

So, you’re in Wolverhampton. A city that’s properly getting things done, part of the UK’s fastest-growing tech scene. You’re brilliant at what you do. Your clients love you. But when it comes to your own marketing… you are drawing a blank.

Does this sound familiar?

You’re an expert in your field, maybe in metal recycling, pest control or one of the brilliant independent shops in the city centre, but you’re not sure how to shout about it in a way that feels right.

Perhaps you know you need to be more visible online, but you’re so busy running your business that posting on LinkedIn or Instagram is the last thing on your to-do list.

Or maybe you’re looking at your social media and thinking… "Is anyone even listening?"

You’re not alone. Our work with local companies has shown us that Wolverhampton is full of experts who are brilliant at what they do. We see businesses relying on word-of-mouth or outdated directory listings , experts with fantastic websites that nobody visits and founders whose personal brilliance is lost inside a corporate, one-size-fits-all brand message.

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Let's talk about what's possible.

You could be gaining visibility and recognition as a thought leader, simply by showing up as the "real you". We can free up hours of your time by taking content creation completely off your plate. The result? Leads from people who are excited to work with you while putting you in the spotlight for speaking opportunities and features in the local press.

Your Personal Brand is More Than a Logo.

Your personal brand goes way beyond the occasional post on social media. It covers:

  • How you look

  • How you sound,

  • What you stand for

  • How you interact with people.

Personal branding is showing the world (and Wolverhampton) how brilliant you are.

We’re experts at asking the right questions and reading between the lines until we uncover the real you. We’ll help you take your deep-rooted local heritage, like that of a multi-generational family business and turn it into a story that a national chain could only dream of telling.

For us, the grittier the industry, the better. We’ll help you translate your expertise into scroll-stopping content that builds a real community.

Our Personal Branding
Services

Our services are designed to meet you where you are:

  • Full-Service Personal Brand Building

    The whole package. We’ll strategically position you as an influential leader in Wolverhampton, build your reputation, and get you in front of the right people.

  • Personal Branding Strategy

    Your bespoke roadmap. We’ll work with you to create a data-backed strategy that aligns your personal values with your business goals and tells you exactly what to post, where, and when.

  • Personal Branding Audit

    Think your content could be working harder? We’ll cast an expert eye over what you’re doing and give you guaranteed wins to convey your influence and expertise.

  • Personal Branding Interview

    Most of our job is listening. We’ll interview you, find the gold in what you have to say, and transform it into 20 attention-grabbing social media posts.

  • Personal Branding Coaching

    Want to do it yourself but need a helping hand? We’ll teach you how to create content your followers will love and grow your audience organically.

We Get Wolverhampton. Because We Are Wolverhampton.

We’re not some faceless agency from out of town. We’re passionate about seeing local businesses thrive because we know what it’s like to build something in this city. From the ambition of the West Midlands Digital Roadmap to the incredible support network of the Black Country Chamber of Commerce and the University of Wolverhampton.

We know that to resonate here, you need to showcase your credibility, get involved in the community and build genuine partnerships, just like the city’s most successful local champions do.

We’re a great fit if

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We’re part social media nerd, part digital cynic.

We are Sam and Tom, the founders of Vertebrae. Sam has loved social media since the cringey Myspace days and brings a passion for the craft of creating scroll-stopping content. Tom fundamentally distrusts the falseness of advertising and is focused on telling authentic human stories.

What does this mean for you? You get a partnership that understands both the art of getting attention online and the absolute necessity of staying true to yourself. We’re here to help you build a brand online without selling out or getting overwhelmed, telling the stories of real people doing interesting things with integrity, especially here in Wolverhampton.

Your Personal Branding FAQs, Answered.

  • Because everyone has one whether they like it or not. Taking control of it means you decide how people see you. In a competitive city like Wolverhampton, it’s what makes you memorable and trusted. It’s what makes clients choose you.

  • We start by getting to know you. Deeply. Through our personal brand interview process, we find out what makes you tick. Then we build a strategy around your unique story and goals, creating content that sounds like you and connects with the right people on the right platforms, whether that’s LinkedIn for B2B credibility or Instagram for visually-driven services.

  • It's not about vanity metrics. It’s about real-world results. Are you getting more qualified leads? Are you being invited to speak? Are you building a community that cares about what you do? We track the metrics that matter to your specific goals.

  • Your expertise deserves to be seen. Let’s work together to build a personal brand that opens doors and creates unlimited opportunities, right here in Wolverhampton.

    Book a discovery call